The Pam Project

with Salon Thrive Santee

Being a mom was the most rewarding, wonderful and difficult “thing” I ever did. I loved it, and now love grandparenting. When I heard about this project I knew I had to be a part of it-it’s really something special. Let me tell you about some really special people that had an idea to bless, and allowed others like me join them (Salon Thrive) in a wonderful gift that myself, TeamKia, Haizel Paige Boutique, Fifty-Two Eatery (Santee), Allison Story Nails could all be a part of to give someone in our community.

The Pam Project is the brainchild of Katie & Curtis Anderson, owners of Salon Thrive (both Santee & El Cajon). I have known Katie Anderson for a while, she is my go-to person for hair & makeup for my clients. When I first heard about The Pam Project, I knew I wanted to be a part of it. It’s filled with so many principles I believe in and really, it is also at the core of my business.

So what is the Pam Project – Curtis grew up with a super star single mom, sometimes going to school at night and working all day with four kids. Now having two kids of his own he realizes how difficult parenting is and he is convinced  that moms are the most selfless people on the planet. So in honor of his mom, they created the Pam Project.

The Pam Project is a nomination process for a deserving mom to win a FREE day at the Salon to have her hair and makeup done by Salon Thrive. Get her nails done by Allison Story Nails. Then off to pick out an outfit of her choice at Hazel Paige Boutique, then from there head on over to FIFTY-TWO EAST Eatery with reservations & dinner for two. The winner will also be provided $400 worth of services or $500 towards a new car from TEAMKia of El Cajon. She will also receive a portrait of her transformation to remember the day from Cindie Wolf Photography.
If you’d like to nominate a mom head on over to Salonthrive.com and nominate a mom. They will be picking a new winner every quarter.

It was special for me to be there photographing the Before & After of the Pam Project’s First Winner – Brianna Thompson! We hung out and of course she told me how she wasn’t photogenic and that she hated to have her photograph taken. Since I have heard this before (lol) we played around and you can see that Brianna is not only very photogenic, she is incredibly beautiful. The video shows a number of photographs along with a before and after. I wanted to not only produce something special for Brianna, but also for the other companies, especially Salon Thrive that they could use for marketing what they do.

My set up for the day

Every company has a Brand. Every Brand has a story. This story shows the heart of the business, what the business celebrates, the products & services it provides and what it values. For Salon Thrive, I identified what was valued, then determined what process would be used to highlight those values. I don’t just take pictures I create images. This imagery highlights the heart of the business using the hi-end, high resolution images that equal the quality of the crafted products and services of the Brand. This is a service I provide for businesses looking to have their Brand story highlighted and told. #storyteller

Congratulations Brianna Thompson 2019 The Pam Project Winner. You’re amazing!

Chamber And Community Member Highlights | Community Involvement

What do your images say about you?

I love my community, my town and my Chamber. I’ve been doing headshots at and for the Chamber and today I’m going to start highlighting the lovely Chamber and community members that I’ve photographed. Below I’ve asked several questions for each person to answer, so you and I can learn more about who they are, not just what they do.

Meet beautiful Rachel Murany, Owner of Mail Management Group Inc.

Since 1988 MMG has been serving the printing & marketing needs of companies large and small throughout San Diego County and all of Southern California. Rachel founded this company to offer quality customer service. Their services include souring and customizing lists, managing your existing list, design, printing, mailing and order fulfillment. 

What the best fun at work? The people supporting my employees and their families for 30+ years. 

Tell me something that no one knows: Since 2010 Rachel has been in films and musical theater. When she was a child she auditioned for a part with her pet 24 year old parrot, Blaze, and Blaze got the part! She was then hired as an accredited Animal Wrangler to work with Blaze on set!

Another secret? Beautiful Rachel was also Iowa State Dairy Princess!

What’s most challenging right now? Keeping up with the newest technologies to offer them to our customers. 

As you can tell she is as sweet as she is beautiful!
You can learn more about Rachel and Mail Management Inc, at: http://www.mailmgmtgroup.com

What do your professional images say about you?

East County Chamber of Commerce Headshot Day | Putting Your Best Face Forward | Cindie Wolf Photography

In an age of doing business with people we know and people we see, a headshot is your digital identity, literally the face of your brand, no matter what brand name you have because people do business with people they know. Anyone that is entrepreneurial understands they need a headshot, even if it’s just going to go on LinkedIn. But think about it, when you’re searching on LinkedIn, how awkward is it when there is a listing of a professional without a photograph? Professional Photographs add to your digital identity and make you look, professional. It says doing business with you is working with a professional that understands what it takes and costs to be professional. These are perfect for networking and making you stand out from your competition.

As a member of the San Diego East County Chamber of Commerce, the Membership Director and I set up a Headshot Day to photograph the Chamber’s new staff members, new board members, along with a few others needing to upgrade their professional imagery. In the next few weeks I’ll be highlighting different people that attended to introduce you and provide a chance for you to meet them. What I want to reveal to you is the quality of people we have right here in our own community. You’ll be able to learn about them and how they volunteer their time and expertise to make our community a better place for all. I’ve always heard it said that “Actions Speak Louder Than Words” and all of these contribute by what they do. At the SDECChamber, like other Chambers of Commerce, we are a group of Volunteers that come together to work towards bettering our community. We take pride in what we do and in our community. You’ll enjoy learning a little bit about them.

the Thrill of Hope

…….a weary world rejoices

Have you ever noticed how the world comes alive around Christmas? Strangers we run into at the mall or out at night, everyone is polite, caring, smiling. Christmas brings out the good in us and as moms, we have this extra special opportunity to teach our children not only what is happening within Christmas, but what they can do as well.

Here are five simple lessons you can teach your children about the attitude of Giving at Christmas.

  1. Christmas is about being kind! It’s not about buying gifts to wrap as much as it is about giving the gifts of a smile, saying hello or Merry Christmas to strangers. It’s about our attitude and realizing no matter how old we are, we all have the power to bring joy to another’s day, just by what we say. To connect with others all we have to do is “use our words”.  So say Merry Christmas to the grocery clerk when checking out. Look at and Say Merry Christmas to the person ringing the Salvation Army bell. Say Merry Christmas to all those you come across and let the love of this season shine through you, just by saying a simple phrase.
  2. Christmas is about being together! During the holidays I always tried to bake more because it was something I could do with my children. We made cookies, cakes, breads, candies. It was so fun to do together. It was fun to see the final products all decorated and beautiful. It was fun to have works of art that could be eaten just everywhere in the house.
  3. Christmas is about making your own gifts-you know, using your own two hands! When we baked, cut paper snowflakes or made ornaments, we always made sure to make many to give as gifts. This made great gifts for neighbors, the mailman, teachers and people at work. Many times my girls would give a simple gift of something they made to an elderly neighbor or someone at a facility and feel proud that they made this with their own hands and imaginations. Then when they saw the look of the person they gave the gift to, they would feel proud again. It was easy to reinforce by me telling them, they just gave a gift of love.
  4. Christmas is about singing. I can’t count how many times we would walk the halls of a hospital, rehab facility or retirement center all dressed up singing Christmas Carols. All the elderly or injured would sit up in bed and smile. Those that could, would come out to the common room to hear us singing. The joy it brought to the faces of those who listened to the children singing was amazing. This made my children sit up straighter, sing louder and lovingly be able to walk up and offer those listening a hello or Merry Christmas without being afraid. They got to see the joy that came to the faces of strangers they were singing to and feel that joy themselves.
  5. Christmas is on purpose and for a reason! Through every Christmas play, carol, and story, there was always the purpose of the season to be told. In reading the story of Christmas, my girls knew their life had meaning, they were brought forth and called by God to be on the earth at this time in history. By telling the story, again and again, this grounded them on how “on purpose” God was by bringing Jesus through Mary. This translated into the importance of our lives and the lives of those around us. It also translated into the importance of how we treated one another. After all, it was God who said: “Love one another. As I have loved you, so you must love one another”.

Even though my children are grown and gone (one just returned), I read the Christmas story every year. For by telling the story again and again we are reminded that God created us to be His family, this is why Jesus came. Then we can realize that every life on earth has importance and purpose, and we can live our own lives boldly, on purpose too.

By teaching our children these simple joys we really are living out the simple point of purpose too. We instill in our babies the importance of their actions, attitudes and mindset. We teach them that we all have the power to give a kind word or a word of encouragement. We teach them that everything isn’t always about “us”! We teach them that the Thrill of Hope is living in an attitude of kindness, giving unselfishly, giving and using the gifts you have and that life can be lived on purpose and for a reason. And when we live on purpose we bring rejoicing to a weary world.

This Christmas season I wish you all joy as you live in the midst of The Thrill of Hope!

Generations…Grandparents, Parents, Children |Our greatest joys |Cindie Wolf Photography |

Family Portraits

It starts with two, then turns to three, which becomes more. Nothing is more valuable than family. Grandparents, parents and children, our greatest gifts, most valued treasures, and tremendous joy. 

It starts with two, just me and you…
Then turns to four… and then into more..

Family, Generations of love. We create our family history and then preserve it for our future generations. It’s in the day to day that a family’s story is written in the heart and mind of its children. Then those children grow up to become adults, and then it starts again… What a wonderful life!

Cindie Wolf Photography | San Diego East County Chamber Headshot Winner | Meet Yolanda Holcomb

Every month in 2018 the San Diego East County Chamber of Commerce (@sdeccc) gives away a gift voucher for a Headshot Session with me, Cindie Wolf Photography!  (@cindiewolfphotography)  I love the Chamber and have been involved in it for more years than I can recount. So giving this gift away each month is just another way I can connect to all the amazing members that I may never get a chance to meet otherwise.

Let me introduce you to Yolanda. She is one of the first Headshot winners I’ve gotten the pleasure to photograph.  I’ll give you my take on her, as I know of her and met her. She is amazing and fun and curious and… I’ll start with this –

“A woman in harmony with her spirit is like a river flowing. She goes where she will without pretense and arrives at her destination prepared to be herself and only herself.” Maya Angelou

If you have met Yolanda Holcomb before, you can see she is exactly who she says she is – her Instagram account states it well: “Sexy and Sixty, in a place of  gratitude, loving and accepting WHO I AM, exploring what makes my soul happy…”

How many women come to the place where they accept themselves, embrace themselves and thrive. This place of harmony is one we should all cherish… Beauty doesn’t fade with age, it becomes more refined, defined and more whole. Not just a face or a smile, but a whole life that is beautiful, confident and comfortable being, living, fully…

She wanted new headshots for her employer Primary Funding Corp, which is in the field of Small Business Finance (www.primaryfundingcorp.com ) good for all small businesses to know. Her Marketing director helped choose her images, below were my favorites.

I love making new friends with headshots! I wonder who will the next winner be??

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Seven Reasons To Get A Professional Headshot | San Diego Photographer | Cindie Wolf Photography

threeheadshots linkedin

A picture is worth a thousand words, so it’s been said. But on social media sites like LinkedIn, statistics from LinkedIn show members how including a photo receive up to 21 times more profile views and up to 36 times more messages.

These days, you are your own Brand and considering your personal branding, it’s a small investment of both money and time to get new headshots done. Especially important is making sure you look like you when meeting new clients or contacts somewhere like a crowded coffee house or after-hours location. It’s something I recommend doing at least once a year. After all, we change over time; women especially with things like haircuts and color. If it’s been a few years, you don’t want to find out the hard way; it can be embarrassing to show up at a meeting where someone has checked you out using your professional image on LinkedIn, only to discover that the image you used was about 10-15 years old. Ouch!

As much as it hurts to leave the younger you behind, here are six reasons to keep in mind when updating your LinkedIn profile pic.

  1. Why do professionals need a set of headshots?

Our digital identity is our new calling card, even on business cards. It puts a face with a name and how you portray yourself will assist you in getting noticed. A headshot is part of your personal branding identity.

  1. How often you should get new headshots?

You should refresh your headshot every year or for major changes. You should also have different images of you for different things. When someone changes their profile picture on social media, it usually gets the most likes out of anything they posted that year. The people on these platforms follow you and they want to see you looking good.

  1. You should look like you.

If you wear glasses and a suit to work, you should be wearing glasses and a suit for your headshot. LinkedIn is the place where you want to be seen for who you are at work and provide an idea of the type of work you do.

  1. What if you want casual images to be used on your personal Facebook page or in a LinkedIn story behind the scenes?

Make sure to ask your photographer if there is an additional charge for a change of outfit. Then bring along the type of clothing that will show who you are on your days off. If you need help with wardrobe, just ask the photographer you are working with. Most are very helpful with identifying colors that look best on you as well as outfits that “speak” what you are trying to show. Keep in mind you are always wanting to show the “best you”, so make sure to step it up.

  1. No Selfies Allowed

LinkedIn is a professional sight. You wouldn’t want to represent with less than a professional image unless you want to say something about yourself that is out of character with your qualifications. After all, if you are a Financial Planner and your image is a selfie, what does that say to your target client about you? Think about it!

Your photographer will suggest different backgrounds and lighting to bring out the best in you and fulfill your needs.

  1. How do I know what type of headshot?

If your company is asking for this, more than likely they have guidelines to how they want your headshot to look. Some professions prefer everyone on a black background, while others want friendly and approachable on light backgrounds. It never hurts to ask your HR department if there is a preference or company guidelines.

As with anything on LinkedIn, make sure your position and industry are current, as listing these can help you connect to jobs, content and groups you may be interested in. Even by listing location, it can help you be discovered up to 23x more in searches by alumni, recruiters, former colleagues and others, according to LinkedIn.